
CUSTOM WEBSITE DESIGN FOR THERAPISTS
YOUR PRACTICE IS ONE-OF-A-KIND
YOUR WEBSITE DESERVES TO BE, TOO
Our Custom Website Design service is built exclusively for therapists who want a site that reflects their expertise, connects with their ideal clients, and feels 100% like them.
You are a dang good therapist
It’s time your website matched your impact
Maybe you’ve been piecing things together yourself. Maybe you hired someone years ago, and it no longer reflects where you are. Maybe you’ve outgrown the DIY phase, but the idea of starting from scratch feels overwhelming.
You’re ready for something better. A website that feels like home for your practice. One that reflects the care, intention, and expertise you bring to your clients, without spending your weekends wrestling with design settings and tech headaches.
WHAT’S INCLUDED in CUSTOM DESIGN
Custom Design
We’ll build out a completely custom-designed website, up to 8 pages, based on the goals and vision you have for your brand and practice.
Tools & Templates
You’ll receive pre-built resources like copywriting prompts, page outlines, and prep guides to help you gather everything you need without starting from scratch.
Brand Development
We’ll create a mini brand kit that includes a curated color palette, font suite, and a simple, elegant wordmark-style logo—so your visual identity feels cohesive.
Client Questionnaire
This in-depth questionnaire helps you clarify your voice, vision, and ideal client, so the design and messaging align with your goals.
Strategy Call
We’ll conduct a 1-hour call before your design week to nail down your branding, review your content, refine layout decisions, and map out SEO strategy for each page.
Image Sourcing
I’ll source beautiful, high-quality stock photos that align with your brand and elevate the visual feel of your website.
SEO Optimization
Every page is built with basic SEO best practices, including keyword-rich titles, alt text, meta descriptions, and mobile-first formatting to help your site show up in search engine results.
Tech Integrations
Your website will include seamless integrations for your scheduler, EHR portal, and directory listings, so your clients can easily connect with you.
Sm Templates
You’ll also receive a set of 45 customizable social media templates to help you market your new website on Instagram, Facebook, or Pinterest with ease and confidence.
Revisions & Feedback
You’ll have the opportunity to provide feedback throughout the design process and 1 hour of post-launch revisions to fix typos, swap images, or fine-tune details.
Website Handoff Kit
Once your site is live, you’ll receive a personalized walkthrough video, a brand guide, a Squarespace editing guide, and a post-launch checklist so you feel fully equipped to maintain your site.
Post-Design Support
You’ll have access to 30 days of email support after launch, for troubleshooting, questions, or a little extra guidance as you start sharing your new site.
Investment starts at $6,500+

“I’m incredibly impressed with the Therapist Site Toolbox for designing and launching my website. Meghan brought my vision to life with a clean, professional design that perfectly fits my therapy practice.
— Tamara De Angelis, M.S.W., LCSW
thenewchange.org
Because the Right Website Changes Everything
This isn’t just about a beautiful design (though you’ll definitely get that). It’s about creating a website that works as hard as you do.
When your website reflects who you are, speaks to the right people, and supports your practice’s goals, everything gets easier.
You’ll feel proud to share your site with clients, colleagues, and referral partners. You’ll stop worrying whether your website is “good enough.” You’ll finally have a space that mirrors the depth, warmth, and professionalism you bring to your work.
And most importantly? You’ll be able to show up confidently, knowing your website is attracting the right people and doing its job.
Is This the Right Fit for You?
This is for you if…
You’re a therapist or mental health professional in private practice
You know who your ideal client is and want a site that speaks directly to them
You’re ready to invest in a website that’s both beautiful and strategic
You’re craving a site that feels like an authentic extension of your work
You want a collaborative process, but also want someone to lead the way
You’re ready to feel proud every time you share your link
This might not be the right fit if…
You’re looking for quick fixes or minimal tweaks to an existing website
You don’t yet have clarity on your niche, services, or ideal client
You prefer to DIY your site or work at your own pace without structure (check out our templates instead)
You’re not ready to invest in a professional-level, fully custom design
You’re looking for a website platform other than Squarespace
You need complex functionality outside of what Squarespace supports (e.g., client portals, membership sites, e-commerce)
Want a Little Extra Support?
Optional Upgrades
These add-ons can be bundled into your project for a seamless experience.
If you're interested in adding one or more of these to your Custom Website Design package, please indicate on the inquiry form or mention it on your Discovery Call, and we’ll create a custom plan that fits your goals and timeline.
What to Expect From Start to Launch
You don’t have to figure it out on your own — I’ll guide you through every step. Our process is built to keep things moving smoothly while giving you space to feel heard, provide feedback, and stay focused on your clients.
Here’s what the journey looks like:
1. Discovery Call
We’ll start with a quick chat to make sure we’re a great fit and get aligned on your vision and needs.
2. Prep & Strategy
You’ll complete a brand questionnaire, gather your content (or add copywriting support), and meet with me for a 1:1 strategy call to map out your site direction and design goals.
3. Design & Feedback
I’ll create your custom 8-page website from scratch, with collaborative feedback checkpoints along the way so you feel involved, but not overwhelmed.
4. Launch Week
Once everything’s finalized, we’ll prepare your site for launch, including mobile optimization, basic SEO setup, and a thorough final polish.
5. Post-Launch Support
You’ll get a walkthrough video, editing guide, and 30 days of email support so you feel confident managing your site going forward.
Your Custom Website Design Package
Timeline: ~2 months | Investment: $6,500 | Payment Plans Available
The Custom Website Design package gives you everything you need to launch a website that looks great, feels aligned with your brand, and helps attract the right clients who’ll say, “Yes, this is the therapist for me.”
-
Brand & Website Strategy Questionnaire
1:1 Strategy Call to align your vision and goals
Fully custom Squarespace website (up to 8 pages)
Basic SEO setup (titles, meta descriptions, image tags, etc.)
Optimized for mobile responsiveness and accessibility
Visual direction based on your brand, niche, and ideal client
Copywriting Templates for core pages (Home, About, Services, etc.)
Customized walkthrough video + editing guide so you feel confident updating your site
-
A toolkit to help you stay organized, aligned, and confident throughout the process.
Website strategy & brand clarity questionnaire
Copywriting templates to help you write your core pages
Design inspiration guide to help you gather visuals and direction
Squarespace editing guide to help you maintain your site post-launch
Custom video walkthrough of your finished site
-
Every intentional design starts with a thoughtful foundation.
1:1 strategy call to align your goals, audience, and site direction
Pre-project questionnaire to clarify your brand and client journey
Sitemap planning support + client flow mapping
-
Welcome Packet with full project overview and prep checklist
Client Portal with tools and resources
Collaborative design process with structured feedback points
30 days of post-launch email support for questions and tweaks
Optional add-ons for copywriting, blog writing, digital product design, and more
Not Ready for a Custom Site? You’ve Got Options
If now’s not the moment for a fully custom build, that’s okay. There are still ways to create a beautiful, strategic website that reflects your work and connects with your ideal clients.
Semi-Custom Website Design
Website in a Week
A semi-custom experience built on one of our signature templates. We’ll customize the design to match your brand, upload your content, and optimize everything for strategy and SEO, all in just one week.
diy Website Design
Website Templates
DIY-friendly, therapist-approved designs that are anything but generic. Each one comes with plug-and-play sections, built-in strategy, and guidance to help you launch your site with clarity and confidence.
Here’s What to Expect
This is a comprehensive, high-touch service tailored to therapists who want their website to work — for their practice, their clients, and their long-term goals.
You’ll walk away with a fully custom 8-page website, built on Squarespace, that reflects your unique approach and helps you attract your ideal clients, without the stress of figuring it all out alone.
Want to elevate your site even further? Add-ons like website copywriting, blog content, business cards, and digital product design are available to fully round out your brand and online presence.
FAQs
-
If you know who you want to serve and are ready to start attracting clients, Custom Design can be a great fit, even if your practice is brand new. If you’re still working out your niche, a template may be better suited for now.
-
Yes! As part of your Custom Website Design experience, I’ll create a cohesive mini brand for you, including a tailored color palette, font pairings, and a clean wordmark logo. No designer or brand strategist needed.
-
Most therapists find 8 pages more than enough for a strong, clear online presence. But if you need extras—like additional specialty pages or a blog—we can either add them for an additional fee or map out a Website Expansion Plan after your site goes live.
-
Absolutely. You’ll receive a custom walkthrough video that shows you exactly how to update text, swap images, add blog posts, and more. Plus, I’ll be available for 30 days of post-launch email support if anything comes up.
-
Yes, I exclusively use Squarespace because it’s flexible, clean, and incredibly easy for therapists to maintain on their own.
-
After you book your Custom Website Design project, you’ll receive a full checklist to guide you through the prep process. Here's what I’ll need from you before we begin the design week:
Website copy for each page, unless you’ve added the Done-For-You Copywriting upgrade
Brand elements like headshots, logos, and brand colors (if you have them)
Inspiration for style and tone (like a Pinterest board)
Don’t worry, I’ll walk you through everything step by step so nothing feels overwhelming.
-
You’re not alone and you have options.
If you want full support, you can add Done-For-You Website Copywriting to your package. This includes professionally written copy for all 8 of your website pages, tailored to your ideal clients and written in your unique voice. The investment for this upgrade is $2,950.
Only need support with a few pages? Custom copy packages are also available, starting at $375 per page.
Prefer to write your own but need guidance? You’ll have access to plug-and-play templates to speed up the process.
No matter your comfort level with writing, you’ll have the support you need to make your words clear, aligned, and client-ready.
-
Yes, we can determine the payment plan that best fits your needs during our discovery call. A deposit is required to reserve your design week, and the remaining balance is due on the Monday of your design week.
-
There are just two things you’ll need to purchase separately to make your website live:
A domain name (your web address, like yourpractice.com)
A Squarespace subscription (your website hosting platform)
Domains typically cost around $20 per year, and Squarespace plans start at about $16 per month. If you don’t already have these set up, I’ll walk you through exactly what you need and help you choose the right plan during your prep period.
-
Custom Website Design is a slower-paced, fully custom process. Every layout, section, and page is built from scratch to match your brand, client flow, and practice goals. It’s ideal if you’re looking for more complex structure, unique visual design, or a high-touch experience with space to collaborate and refine.
Website in a Week, on the other hand, uses a pre-designed template from my collection as the foundation. It’s a faster, more streamlined process built around a design sprint model — perfect if you want something elevated and personalized, but don’t need a completely custom build.
-
Yes. Your package includes a strategy call where you’ll be able to provide feedback on the design direction of your site prior to the build out of your site. In addition to the call, you’ll also have two feedback rounds during the design process and one hour of post-launch revisions for small changes like image swaps or formatting tweaks. If you need additional edits later, you can either DIY with the help of your walkthrough video or book hourly support.
Let’s Build the Website You and Your Practice Deserve
If you've been dreaming about a website that reflects your expertise, supports your goals, and helps the right clients find you, this might be the right fit for you.
Whether you've been DIYing for years or you're just getting started, you deserve a site that feels aligned, strategic, and uniquely you.
Let’s bring your vision to life.